MetaMask launches new integrated deposit feature for more convenient one-stop purchase of stablecoins.

[Coin World] MetaMask's new integrated deposit process mimics the familiar experience of top fintech applications, allowing users in the US and EU to purchase stablecoins such as mUSD, USDC, and USDT at an exchange rate close to 1:1 without redirection. This integration embeds the white label API and designated IBAN features directly into the core interface of MetaMask, replacing external widgets with a native "Deposit" button.

This update allows users in eligible regions to top up their wallets via bank transfer or credit card and purchase stablecoins like USDC, USDT, or the new mUSD from MetaMask at near-parity Exchange Rates. All of this happens without leaving the wallet environment, eliminating the notorious friction and high costs that have long plagued entry into cryptocurrency.

The wallet is moving beyond its origins as a speculative token gateway, recognizing that stablecoins are now primarily used for practical applications such as payments, remittances, and everyday financial activities. This integration aims to make topping up the MetaMask Card for real-world spending effortless, marking a shift in focus from pure trading to financial practicality.

"Buying cryptocurrency should be as smooth and secure as using your banking app," said Lorenzo Santos, Senior Product Manager at MetaMask. "With this white label integration, we are able to provide that experience, combining the reliability of fiat channels with the ownership and control of self-custody."

This experience is designed for the millions of people who now wish to join cryptocurrency as everyday users rather than traders. It brings the advantages of global payments and smart contracts to the forefront, ultimately making them easily accessible and laying the foundation for the next wave of adoption.

The scale of this integration is enormous, affecting a vital component of the market. MetaMask's over 100 million users can now utilize this simplified process, and the infrastructure has already supported over 10 million users globally through more than 450 integrated applications.