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, initially open to select users, with plans to open to all users in the coming months. The timing is strategic, just before Super Bowl on February 8, and in preparation for the FIFA World Cup in June-July, with six matches scheduled in Santa Clara.
Previously, Waymo began operations at San Jose Airport and received testing permits at Newark Airport. It has also started employee testing at Dallas Love Field and San Antonio International Airport. As of December 2025, Waymo reported over 500,000 total orders at Phoenix and San Jose airports.
JPMorgan estimates that airport orders account for about 15% of Uber’s total ride-hailing bookings, with higher profit margins. Gaining broader airport and highway access could impact Uber’s total bookings and EBITDA in the medium term. However, the bank also notes that autonomous driving overall may expand the serviceable market.
In operational data, California Public Utilities Commission figures show that Waymo’s orders in California reached about 2.7 million in Q3 2025, up 20% quarter-over-quarter and tripling year-over-year. In September alone, orders exceeded 1 million for the first time, roughly 237,000 per week, accounting for over 50% of Waymo’s global weekly operations of 450,000.
User Data Shows Growth but Retention Needs Improvement
According to Sensor Tower, Waymo One’s monthly active users (MAU) grew 63% year-over-year in January 2026, representing about 6.0% of Lyft’s US MAU and 3.3% of Uber’s US MAU. In terms of downloads, Waymo One’s app was about 25% of Lyft’s and 34% of Uber’s.
However, in user engagement metrics, Waymo still lags behind traditional ride-hailing apps. The daily active to monthly active ratio (DAU/MAU) is 11% for Uber, 12% for Lyft, and only 8% for Waymo One. Retention rates at various time points are lower for Waymo One compared to Uber and Lyft, possibly indicating a higher proportion of first-time or casual users.
Google Search Trends show that in Waymo’s five operational markets, search interest in Phoenix, San Francisco, and Austin has surpassed Lyft, while Los Angeles and Atlanta are slightly below Lyft. Notably, in Las Vegas, the newly launched public operation of Zoox in September has also exceeded Lyft in search interest, despite its limited operational area.
According to Bloomberg Second Measure, Waymo’s sales in Q4 2025 increased 134% year-over-year, higher than 117% in Q3, but the month-over-month growth slowed in Q4, with December only up 2%. This data does not include orders booked via Uber in Austin and Atlanta.
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