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Why does BlackRock "temporarily avoid" the XRP ETF? The head of digital assets reveals the real reason for the first time.
After successfully launching Bitcoin and Ether ETFs, the world's largest asset management company BlackRock has remained silent on the XRP ETF, sparking widespread speculation in the market. Recently, Robbie Mitchnick, BlackRock's Global Head of Digital Assets, publicly explained the company's decision-making logic for the first time, revealing institutional investors' true attitudes towards encryption assets and BlackRock's strategic layout.
BlackRock's encryption ETF strategy: customer demand first, rather than blind expansion
After the huge success of the Bitcoin ETF (IBIT) and Ethereum ETF, the market generally expects BlackRock to rapidly expand its encryption ETF product line, especially targeting the third largest by market capitalization, XRP. However, Michnick stated in an interview with Nate Geraci that the company's product development strategy is far more cautious and complex than the outside world imagines.
"Our product development has always been driven by customer needs," Michnik explained, "Before launching any new ETF product, we thoroughly assess whether the actual demand from institutional and retail investors is strong enough."
BlackRock Evaluates the Four Key Criteria for Encryption Assets
Mickey Nick revealed the four evaluation criteria that BlackRock considers when contemplating new cryptocurrency ETFs:
Market Capitalization: Assets need to have a sufficiently large market capitalization to support institutional-level allocation.
Market Liquidity: Sufficient trading depth and liquidity to ensure that the ETF can operate effectively.
Asset existence duration: A longer market existence time can prove the stability of the asset.
Investment Philosophy Strength: Does the asset have a solid investment logic and long-term value proposition behind it?
"These factors collectively determine whether a cryptocurrency asset is suitable for inclusion in our ETF product line," Michnik said. "We will also consider how the product fits into the client's long-term investment portfolio strategy."
This cautious approach means that BlackRock is not uninterested in other mainstream encryption assets such as XRP or Solana, but is still evaluating these opportunities and is reluctant to submit applications hastily.
The True Attitude of Institutional Investors Towards XRP
Mickey Nick's explanation indirectly reveals a key fact: the current demand for XRP from institutional investors may not have yet reached BlackRock's threshold. This is related to the regulatory uncertainty that XRP has faced for a long time, despite Ripple achieving some victories in its lawsuit against the U.S. Securities and Exchange Commission (SEC).
Industry analysts point out that there is a significant hierarchical difference in the acceptance of encryption assets among institutional investors: Bitcoin is regarded as "digital gold" and has gained widespread recognition; Ethereum, as the leader of smart contract platforms, is also gradually gaining institutional recognition; while other encryption assets like XRP, despite their large market capitalization, still face higher adoption thresholds.
"BlackRock's cautious attitude actually reflects a broader reality in the institutional market," said a cryptocurrency asset management expert who wished to remain anonymous. "Institutional investors need a clearer regulatory environment and stronger investment logic before they will allocate assets like XRP on a large scale."
BlackRock's Digital Asset Strategy: Not Limited to ETFs
Mickey Nick also revealed in an interview that BlackRock's digital asset strategy goes far beyond ETF products. The company is actively exploring areas such as tokenization and stablecoins, which could have a more profound impact on the financial system.
Regarding asset tokenization, Michnik stated that this field is still in its early stages of development, with the adoption rates for most asset classes remaining limited. He specifically pointed out that the currently most successful use case is the tokenized version of money market funds, which combine these products with stablecoins, allowing investors to earn full returns while maintaining instant liquidity.
"This is a truly significant innovation compared to traditional systems," Michnik said, "but for other asset classes, we still need clear solutions to practical problems."
Stablecoin: BlackRock's Strategic Focus
Mickey Nick emphasized BlackRock's strategic layout in the stablecoin space. The company established a partnership with Circle as early as 2021, responsible for managing the reserves of USDC and making direct investments.
"Stablecoins are a key component in the development of the financial system," he stated, "They provide faster settlement speeds and a broader liquidity pipeline, which is essential for the development of the entire financial ecosystem."
The Future of XRP ETF: A Matter of Timing, Not Possibility
Based on Mickey Nick's perspective, BlackRock is not completely ruling out the possibility of launching an XRP ETF in the future, but is waiting for the right timing. This timing depends on the joint development of multiple factors:
· The demand for XRP among institutional investors is increasing.
· The regulatory environment for XRP has become clearer.
· XRP's practical applications in payment and cross-border transfer have expanded.
The market's recognition of the investment concept in XRP has increased
"BlackRock's product development strategy is very clear: focus on the areas where customer demand is strongest, while continuously evaluating new opportunities," Michnik summarized, "We will not rush to act just to follow trends, but instead ensure that each product can create real value for our clients."
For XRP holders and investors, BlackRock's cautious attitude is both a challenge and an opportunity. On one hand, this indicates that XRP still needs further development to gain full recognition from top asset management firms; on the other hand, once the conditions are right, the participation of institutions like BlackRock could bring unprecedented institutional inflows to XRP.