From internet memes to Blockchain top stream: Doge's "Counterattack Universe"

Who would have thought that a photo of a Japanese Shiba Inu named Kabosu from 2010 would become a "top-tier IP" spanning internet culture and the Blockchain field more than a decade later?

Its story began in 2013 on an internet forum—someone paired this tongue-out, tilted-head Shiba Inu with the catchy phrases "Wow" and "Such XX," and the Doge internet meme exploded overnight. That kind of serious yet funny contrast hit the nail on the head for netizens' sense of humor, spreading from forums to social media platforms, and even being eagerly adopted by celebrities and brands, becoming a globally recognized "happy code."

What truly broke through the dimensional wall for Doge was the emergence of Dogecoin in 2017. Originally created as a "joke coin" by programmers as a form of satire, it unexpectedly gained a massive fan base due to the popularity of Doge internet memes. From just a few cents as an "air coin" to skyrocketing thousands of times after being promoted multiple times by Musk in 2021, even briefly entering the top ten of cryptocurrency market capitalization, Doge made a remarkable comeback from "internet memes" to a "black swan in the financial circle."

Today, Doge is no longer just an image or a coin—it symbolizes "decentralized happiness" in the internet age and is a mark of ordinary people using humor to counter serious rules. Its value may fluctuate, but as soon as that tongue-out Shiba Inu appears, everyone will smile knowingly: "Oh, it's the familiar Doge!"