Binance launches a massive USD1 event with $40 million in rewards

The cryptocurrency community is gearing up for another major event from Binance. The exchange announced the launch of a monthly USD1 promotion offering an impressive reward pool of $40 million. The event officially started on January 23, 2026, at 08:00 UTC and will run until February 20, 2026, at 08:00 UTC, giving participants a full month to maximize their results.

Key parameters and participation mechanics of the event

To participate in this event, a minimum of USD1 is required on a spot, futures, or credit account. However, the reward mechanics are differentiated: users with contract credit accounts receive an enhanced multiplier of 1.2x compared to other account types. The total reward fund is calculated in WLFI equivalent, distributed over four weeks, with an estimated annual yield of around 16%.

Comparison with the previous event: what has changed

The previous Binance USD1 event offered a 20% annual return, leading to a significant influx of capital. During that time, supply increased by 118 million tokens, reaching a market capitalization of $2.87 billion. The market saw temporary premiums, peaking at $1.0039. This time, organizers expect the event to be especially attractive to large holders, as rewards grow proportionally to the volume of tokens held.

Current state of USD1 and prospects for the event

At the time of the event launch, USD1 is trading at $1.00 with a current market capitalization of $2.15 billion and a total circulation of 2,151,591,931 tokens. Annual metrics show minimal volatility (-0.21%), supporting the stability of the stablecoin. Analysts suggest that this event could significantly expand the user base and increase the overall circulation of USD1, especially among institutional players attracted by the prospect of selective rewards for larger positions.

The market is awaiting the official results of this large-scale USD1 event to assess its final impact on market capitalization and token adoption.