According to reporters at the press conference held today (February 11) by the State Council Information Office, since the launch of the 2026 National Online New Year Goods Festival, e-commerce platforms and brand merchants across the country have successively launched hundreds of exciting activities, igniting the Spring Festival consumption boom. Based on key e-commerce platform monitoring by business big data, since the online New Year Goods Festival started on January 19, as of February 8, the national online retail sales reached 989.73 billion yuan, with online catering and online travel increasing by 11.5% and 5.3%, respectively. (CCTV News)
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Online New Year Festival kicks off for 3 weeks, with national online retail sales reaching 989.73 billion yuan
According to reporters at the press conference held today (February 11) by the State Council Information Office, since the launch of the 2026 National Online New Year Goods Festival, e-commerce platforms and brand merchants across the country have successively launched hundreds of exciting activities, igniting the Spring Festival consumption boom. Based on key e-commerce platform monitoring by business big data, since the online New Year Goods Festival started on January 19, as of February 8, the national online retail sales reached 989.73 billion yuan, with online catering and online travel increasing by 11.5% and 5.3%, respectively. (CCTV News)